Nerson Basumatary is the Marketing Head of PEWS Groups of Institutions. He has a master's Degree in Journalism and Mass Communication. Right after completing his education, he started working in the education sector. He first contributed his time to a hotel management institute in Guwahati as an Executive. Thereafter, he worked at Kaziranga University and Royal Global University as Senior Marketing Executives.

Mr. Basumatary credits his success to his mentors and managers. He has visited many institutes, delivered seminars, interacted with the faculties, principals, and students, taken part in admissions drives, and became a team leader with 15 members. Mr. Nerson’s vision is to promote PEWS in all the Indian states and internationally.

PEWS Group of Instituions

You have held key positions at education institutes throughout your professional career. What are the key factors that keep you connected with the education sector?

I enjoy working in the education sector because it allows me to stay connected with my field of study. The respect that I get from parents and students gives me the happiness and immense pleasure to keep working in the education sector. Being able to see my students succeed and build sustainable careers is also extremely motivating for me.

Being the Marketing Head, what is your philosophy of leadership? How would you describe your leadership style?

My leadership philosophy is to work with the entire team together to achieve our institute's goals. I want to help the team grow in their careers. My philosophy is to grow together. If your team is growing in their career, it means you are also growing at the same time.

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Being the Marketing Head, how do you strategize about the key programs and plans for the marketing and administration of your school?

PEWS Group of Institutions works under the affiliation of the state university, Srimanta Sankardeva University of Health Sciences. We offer several health science certificates that have more weight compared to offerings from other private universities. PEWS organizes free health camps for the public with the help of its own students, faculties, and doctors to create awareness of the importance of education in the medical sector. We are also trying to do outreach programs in remote areas where we can interact with the students and parents and give them career counselling.

Any suggestions you would like to give to the current youth and the aspiring students?

I would like to advise students to make good use of their time. This is the time to study and enjoy your student life. Put in all efforts to make your career. Once the student life is gone, you won’t get it again. So, study hard and at the same time enjoy your student life, make a secure career, and serve society.

What are some plans that you’re currently (or will be) designing for PEWS Group of Institutions' international affairs and/or students?

Currently, PEWS is planning to tie-up with international institutes and organizations. Through these tie-ups, we want to send our students to Japan and Germany for study abroad programs. These will help them get global exposure and experience career opportunities on a global stage. 

What do you think should be the institute's top priority over the next 10 years?

We have a lot of goals that are our priorities for the next ten years. Improving our education and achieving 100% placements among our students is what we are aiming for. We want to provide theoretical knowledge and practical skills to students to succeed in their fields.

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When you first came to PEWS Group of Institutions, what was your vision for the university? Has it evolved over time, and how far along in implementing that vision are you?

When I first joined PEWS, I had no idea about the institution. Gradually, I came to know that this is one of the best institutes in the northeast region in terms of education and placements. I am still working to make this institute even more outstanding. My vision is to use my skills to make the institute the best in the region in all aspects so that students do not have to migrate to other states for education.

What do you see as PEWS Group of Institutions' greatest strengths?

We have several factors that account for our greatest strengths. Primarily, the quality of education we follow and try to meet at our institute is the best in the region. We also have a team of highly talented and experienced faculty who not only educate the students in the course curriculum but also give them support for their careers.