Choosing a career in Business Analytics? Explore a new way to achieve success in 2024

Choosing a career in Business Analytics? Explore a new way to achieve success in 2024

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Content Curator | Updated 3+ months ago

Score success in Business Analytics and stay ahead of the competition with the world-class Deakin University Master of Business Analytics now available in India.

Today, most organisations across the globe are looking to harness the power of Business Analytics in a modern context. There is a huge shift in preference for data-led decision-making, evidence-based practices, and optimisation of operations with the use of AI and analytical tools to enable strategic growth. As per Market Research Future, the data-driven analytics market size is projected to grow from $7.03 billion in 2023 to $303.4 billion in 2030 with a phenomenal CAGR of 27.6%. The paradigm shift in focus demands skilled professionals and this demand shows a projected 25% growth by 2030 as per the Bureau of Labor Statistics.

As companies strive to improve their operational efficiency, professionals with expertise in analytics become increasingly essential in forecasting, planning, and making strategic decisions. Aspiring professionals in this dynamic field are exploring rewarding careers that support processes with analytical solutions and drive productivity.

Selecting the appropriate university and program is crucial for students to unlock their full potential and propel their professional success. This year, you can avail a world-class program in Business Analytics right here in India.

Master of Business Analytics, available at the newly inaugurated Indian campus of Deakin University in GIFT City, Gujarat, provides Indian students a distinctive chance to thrive in the fast-expanding domain. It's a sought-after program among Indian students, with many opting to complete it in Australia before returning to establish prosperous careers in various countries, including India and Australia.

What makes Master of Business Analytics in Deakin University different?

Global industry-oriented learning:

Deakin University, a leading Australian university ranks in the top 1% universities worldwide and top 1% worldwide for business and management. It is renowned for delivering industry-relevant education and offers a comprehensive Master of Business Analytics program which has been developed in consultation with industry and course partners, including IBM, Microsoft, SAS, Altis Consulting, Deloitte, Ernst & Young, PBT Group, and PwC.

The course equips students with the practical skills and theoretical knowledge needed to excel in this rapidly evolving field.

Course curated for successful career outcomes:

Deakin’s Master of Business Analytics course encompasses core subject units that integrate fundamental skills with advanced, specialised learning components that ensure you start your professional journey well-prepared and take up more challenging roles ahead. You will gather fundamental skills in data analytics and business intelligence, predictive analytics, and decision modeling along with machine learning and advanced artificial intelligence to name a few. It prepares you with the professional skills required for succeeding in leadership roles in the global market.

That is not all!

Hands-on learning to become work-ready:

What sets apart this program is the fact that students benefit from a hands-on learning approach, gaining experience with cutting-edge tools and technologies used in the industry and thus training to be work-ready young professionals. Students can access professional practice specialisation embedded into the course structure.

The university's strong industry connections additionally provide opportunities for internships, live projects, and networking, ensuring that learning is application-oriented, and students are well-prepared.

Benchmarks of excellence:

This course is designed and delivered by the Deakin Business School which holds both AACSB and EQUIS accreditations which are prestigious and awarded to universities after rigorous assessment. Ranked in the top 100 for business and economics subjects as per US News, Deakin Business School offers this course now in India with the benchmarks of a great program for students who want to make a career in Business Analytics.

Strategically located in the smart business district of GIFT City, Gujarat:

Deakin’s India campus sits at the heart of India’s bustling business hub, that’s Gujarat International Finance Tec-City. It is designed as a hub for various financial and business services and studying at the Deakin campus will give students exposure to an ecosystem of finance, banking, insurance, and technology. This interface with real-world businesses provides a practical understanding of how analytics is applied in different sectors.

Global learning and development:

Deakin believes in the holistic learning and development of the individual and along with theoretical and practical learning works on the student’s complete portfolio of skills including soft skills, communication skills, leadership and decision-making, and presentation skills.

As an international university providing the same course, curriculum, and learning standards as are available to students in Australia it ensures the integration of a global perspective in future business analysts. It infuses the spirit of entrepreneurship and innovation.

Want to become an expert at using analytics tools to solve business challenges?

India’s digital transformation has led to a surge in demand for professionals skilled in analytics for business. As per the World Economic Forum (WEF) Future of Jobs Report 2020, Data Analysts and Scientists and Big Data Specialists are in the top five emerging job roles in India. Companies are actively seeking individuals who can harness the power of data to drive strategic decision-making. According to the WEF Report, the top five skills most in demand are analytical thinking and innovation, complex problem-solving, and critical thinking and analysis. Rest assured, this course equips you with these and other top-notch, in-demand skills for the industry. You can look forward to brilliant opportunities to excel as a Business Intelligence specialist, Data/Information Analyst, Business Analytics Specialist, Big Data Engineer, and more.

Business Analytics is the future of modern business operations, and Deakin graduates are sure to be at the forefront of data-driven decision-making. They will play a crucial role in India's advancement as a digital economy, shaping the future of how organizations achieve their strategic objectives. Pursuing this course is a great way for students to establish a successful professional career in India's evolving business landscape and make significant contributions to local and international organizations by driving growth and innovation.

Article contributed by – Prof Rajeev Sharma
Professor and Head, Department of Information Systems and Business Analytics at Deakin University, Australia.
He has contributed significantly through senior academic roles held at Waikato Management School, University of Wollongong, University of New South Wales, University of Oklahoma, University of Melbourne, and University of Technology, Sydney before this. With expertise in the areas of business analytics, strategic management of IT, organizational performance, and more, Prof Rajeev has published extensively in top research journals and is also the recipient of multiple best paper awards and prestigious research funding. Prof Rajeev is an alumnus of University of Delhi, Indian Institute of Management Bangalore and earned his PhD from the University of New South Wales.

(With inputs from Dr. Toomas Tamm, Director of Master of Business Analytics program, Deakin Business School; Dr. Quan Vu, Director of Bachelor of Business Analytics program, Deakin Business School; Dr. Raju Varanasi – Independent Consultant and Prachi Mishra, Dy. Manager, Marketing and Communications, Deakin University South Asia)

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