Anurag University MBA Marketing: Fees 2026, Course Duration, Dates, Eligibility

Hyderabad, TelanganaPrivate UniversityEstd 2020NAAC Grade A
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Collegedunia Team

Content Curator | Updated on - Mar 31, 2026

The MBA (Marketing) at Anurag University, Hyderabad is a 2-year full-time postgraduate program offered under the School of Management. Structured across six trimesters, the program equips students with in-depth knowledge of marketing strategy, consumer behaviour, brand management, digital marketing, sales management, and market research. The total course fee is Rs. 3.24 Lakhs for the 2-year duration, with a seat intake of 60 students across all MBA specializations. Admission is primarily based on the TS ICET (Telangana State Integrated Common Entrance Test) score, and the course is delivered in full-time on-campus mode at the Venkatapur, Ghatkesar campus. The MBA Marketing specialization is popular among students seeking careers in brand management, digital marketing, sales, and business development, and is well-suited for those looking to build a strong foundation in marketing in a NAAC 'A' accredited university environment.

Admissions for the 2026-27 academic year are upcoming. The TS ICET 2026 exam is scheduled for May 13-14, 2026, with results expected by June 19, 2026. Based on the previous year's pattern, Anurag University's MBA counselling and seat allotment typically takes place in August-September after TS ICET results are declared. Students are advised to register for TS ICET 2026 before the deadline (registration extended till March 31, 2026) to be eligible for state quota seats.

Key Points

  • The MBA program follows an Outcome-Based Education (OBE) approach, integrating classroom lectures, case studies, guest lectures, industry visits, internships, and research projects.
  • The Marketing specialization covers core areas including consumer behaviour, brand management, digital marketing, sales management, advertising, and market research.
  • The program is structured across six trimesters, offering a more intensive and industry-aligned learning pace compared to the traditional semester system.
  • Students benefit from the university's industry liaison network, placement cell, and access to 100+ recruiters who visit the campus annually.
  • Anurag University is NAAC 'A' accredited and ranked 140th in India (NIRF 2025), providing a credible academic environment for management education.
  • The updated R25 MBA Regulations and Syllabus (revised November 2025) ensures the curriculum is aligned with current industry requirements.

Anurag University Latest Updates and News

18 Apr, 2026 TS ICET 2026 registration is open till April 25, 2026, (with a late fee) for MBA/MCA admission. The Application edit window is open till April 26. The exam is scheduled for May 13 & 14, 2026. Read more.

Anurag University MBA (Marketing) Fees

The MBA (Marketing) at Anurag University has a total academic fee of Rs. 3.24 Lakhs for the 2-year program, which translates to approximately Rs. 1.62 Lakhs per year. The tuition fee is Rs. 1.50 Lakhs per year as per the official fee structure, with a one-time admission fee of Rs. 8,500 and a training and placement fee of Rs. 10,000 payable in the first year. Hostel accommodation is available separately at Rs. 90,000 to Rs. 1.2 Lakhs per year (not mandatory).

Fee Structure

Fee ComponentYear 1 (Rs.)Year 2 (Rs.)Total (Rs.)
Tuition Fee1,50,0001,50,0003,00,000
Admission Fee8,500-8,500
Training and Placement Fee10,000-10,000
Miscellaneous Fee-5,0005,000
Total Academic Fee1,68,5001,55,0003,23,500
Hostel Fee (Optional)90,000 - 1,20,00090,000 - 1,20,0001,80,000 - 2,40,000
Total Fee (with Hostel)--5,03,500 - 5,63,500
  • Admission fee is a one-time charge payable at the time of joining.
  • Training and Placement fee is a one-time charge payable in Year 1.
  • Hostel fee is optional and not included in the total academic fee.
  • Miscellaneous fee is charged from Year 2 onwards.
  • Fees are refundable as per Anurag University's cancellation policy.
  • Students admitted through TS ICET (Convener quota) may be eligible for government fee reimbursement: SC/ST students with parental income below Rs. 2 Lakhs/annum are eligible for full tuition fee reimbursement; BC/EBC/Minority students with parental income below Rs. 1 Lakh/annum are also eligible.
  • Fee payment in installments is permitted after the academic year for eligible students.

Anurag University MBA (Marketing) Admission 2026

Admissions to the MBA (Marketing) program at Anurag University are conducted through two routes: the state-level TS ICET (for Telangana state quota seats) and the Anurag CET (for management quota seats). The TS ICET 2026 registration has been extended till March 31, 2026, and the exam is scheduled for May 13-14, 2026. Based on the 2025 TS ICET cutoff, the general category rank for MBA Marketing at Anurag University was in the range of 1923-2580. Candidates are advised to apply for TS ICET 2026 before the deadline and track the university's counselling schedule post-results.

Anurag University MBA (Marketing) Admission Dates 2026

EventDate / Schedule
TS ICET 2026 NotificationFebruary 12, 2026
TS ICET 2026 Application StartFebruary 12, 2026
TS ICET 2026 Application End (Extended)March 31, 2026
TS ICET 2026 Admit Card ReleaseMay 4, 2026
TS ICET 2026 ExamMay 13 - 14, 2026
TS ICET 2026 Answer Key ReleaseMay 29, 2026
TS ICET 2026 Result DeclarationJune 19, 2026
Anurag University MBA Counselling / Admission (Tentative)August - September 2026
Batch Commencement (Tentative)October 2026

TS ICET 2026 Exam Dates (Primary Entrance Exam for MBA)

EventDate
Application WindowFebruary 12 - March 31, 2026 (Extended)
Admit CardMay 4, 2026
Exam DatesMay 13 - 14, 2026
Answer KeyMay 29, 2026
ResultJune 19, 2026

The dates mentioned above are tentative and subject to change.

Eligibility Criteria:

  • Candidates must hold a Bachelor's degree (3-year program) from a recognized university with a minimum of 50% aggregate marks (45% for reserved categories).
  • A valid TS ICET score is required for state quota seats; Anurag CET score is accepted for management quota seats.
  • Foreign/NRI candidates are admitted based on marks secured in the qualifying examination.

Admission Process:

  • Register and appear for TS ICET 2026 (for state quota) or Anurag CET (for management quota).
  • Check TS ICET results and rank card after declaration.
  • Participate in the Telangana state TS ICET counselling process for state quota seats OR apply directly to Anurag University for management quota seats.
  • Submit required documents (graduation mark sheets, transfer certificate, migration certificate, caste certificate if applicable, etc.) at the time of counselling/admission.
  • Pay the admission fee and confirm the seat within the stipulated deadline.
  • Complete enrollment formalities at the university campus.

Anurag University MBA (Marketing) Scholarships 2026

Anurag University offers a comprehensive set of merit-based and government-backed scholarships for MBA students. The university's internal merit scholarships are linked to performance in the Anurag CET, while government scholarships are available for students admitted through the TS ICET state counselling process. These scholarships can substantially reduce the cost of the program for eligible students.

Scholarship Details

ScholarshipEligibilityAmount / Benefit
Anurag CET Merit Scholarship (Rank 1-10)Top 10 ranks in Anurag CET100% tuition fee waiver
Anurag CET Merit Scholarship (Rank 11-25)Ranks 11-25 in Anurag CET50% tuition fee waiver
Anurag CET Merit Scholarship (Rank 26-100)Ranks 26-100 in Anurag CET25% tuition fee waiver
SC/ST Scholarship (Govt. of Telangana)SC/ST students admitted via Convener quota; parental income below Rs. 2 Lakhs/annumFull tuition fee reimbursement
BC/EBC/Minority Scholarship (Govt. of Telangana)BC/EBC/Minority students; parental income below Rs. 1 Lakh/annumTuition fee reimbursement
NSP (PM-USP) Yojana80% in qualifying exam; parental income below Rs. 4.5 Lakhs/annum; AICTE-recognized PG courseUp to Rs. 82,000 per annum
National Scholarship for PG Studies (UGC)First-time PG students under 30 years; UGC-recognized full-time programRs. 10,000/year or Rs. 15,000/month
Branch/Class Topper Cash PrizeTopper of the class or branch each yearRs. 5,000 per award
Overall School TopperOverall topper of the School of ManagementRs. 10,000 cash prize
Differently Abled StudentsStudents with disabilitiesExamination fee waiver
  • Merit scholarships are automatically granted at the time of admission and continued if the student maintains a CGPA of 8.0 or above with no backlogs.
  • The deadline to apply for the Merit Scholarship for 2025-26 was September 2, 2025; the 2026-27 deadline will be announced separately.
  • Government scholarships require students to maintain a minimum 75% attendance throughout the course.
  • Students must apply for government scholarships through the respective state/central scholarship portals.
  • The first 500 admissions through Anurag CET are awarded a free branded laptop (conditions apply).

Anurag University MBA Marketing Ranking

TOI Ranking

#24 out of 25 in Top Universities in India 2022 
#13th in Hyderabad
#14 in Telangana

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Anurag University MBA (Marketing) FAQs

Ques. What is the difference between MBA (Marketing) and MBA (General) at Anurag University?

Ans. MBA (Marketing) is a specialization that focuses specifically on marketing strategy, consumer behaviour, brand management, digital marketing, and sales management. MBA (General) covers a broader range of management subjects without a specific specialization. Students who want to build a career in marketing, advertising, or brand management should opt for the Marketing specialization, while those who want flexibility across management functions may prefer the General MBA.

Ques. Is TS ICET mandatory for MBA Marketing admission at Anurag University?

Ans. TS ICET is mandatory for state quota seats at Anurag University. However, students who do not have a TS ICET score can apply for management quota seats through the Anurag CET, which is conducted by the university. NRI/Foreign students are admitted based on marks in the qualifying examination. The TS ICET 2026 registration has been extended till March 31, 2026, so students should register at the earliest.

Ques. What are the career options after MBA Marketing from Anurag University?

Ans. Graduates can pursue roles such as Marketing Manager, Brand Manager, Digital Marketing Specialist, Sales Manager, Market Research Analyst, Product Manager, and Business Development Manager. Key recruiters visiting Anurag University include companies like TCS, Cognizant, Wipro, Capgemini, Axis Bank, JP Morgan, and others. The average package for MBA graduates from Anurag University is around Rs. 6.5 Lakhs per annum (as reported by Shiksha).

Ques. Can I get a scholarship for MBA Marketing at Anurag University if I join through TS ICET?

Ans. Yes. Students admitted through the TS ICET Convener quota are eligible for government scholarships. SC/ST students with parental income below Rs. 2 Lakhs/annum can get full tuition fee reimbursement. BC/EBC/Minority students with parental income below Rs. 1 Lakh/annum are also eligible for fee reimbursement. Additionally, students can apply for the NSP (PM-USP) Yojana and UGC National Scholarship for PG Studies.

Ques. What is the TS ICET cutoff rank for MBA Marketing at Anurag University?

Ans. Based on the 2025 TS ICET counselling data, the general category cutoff rank for MBA Marketing at Anurag University was in the range of 1923 (female) to 2580 (gender neutral) in Round 1. Cutoffs may vary each year depending on the number of applicants and seat availability.

Ques. Does Anurag University offer any industry exposure or internship opportunities for MBA Marketing students?

Ans. Yes. The MBA program at Anurag University includes mandatory internships as part of the curriculum. The university has a dedicated placement cell and an industry liaison network that facilitates internships and live projects. Students also benefit from guest lectures by industry professionals, industry visits, and case study-based learning. The university reported 600+ internships in 2024-25 across all programs, with the highest internship stipend of Rs. 1,25,000.

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