Dr. Vinod Urath, the Principal at Guruvayurappan Institute of Management, holds a graduate degree in Mathematics and an MBA specializing in Marketing and Quantitative TechniWith seven years of experience in the Consumer Durables and Electronics Industry and a remarkable twenty-one years in teaching, he stands as a seasoned professional. His commitment to academia is evident in his NET qualification and Ph.D. in Marketing from Bharathiar University. Currently, he imparts knowledge in courses like Integrated Marketing Communication and Brand Management. Dr. Urath's scholarly contributions include the development and publication of numerous case studies and articles in National and International Journals of Management. He has been serving as the Coordinator of the GIM Journal of Management since its inception in 2006 and has also presented papers in Management Conferences hosted by various esteemed institutes.

Guruvayurappan Institute of Management


You have held key positions at education institutes throughout your professional career. What are the key factors that keep you connected with the education sector?

In my professional journey within the education sector, I've consistently embraced opportunities for ongoing learning and development, ensuring that I remain abreast of the latest research in my field and advancements in educational technology. This commitment to continuous learning fuels my passion and enthusiasm for my work. My dedication to education is rooted in the profound impact it can have on students' lives, guiding them to realize their full potential and become active, contributing members of society. The dynamic and innovative character of the education sector is a driving force behind my enduring connection to it. This sector's perpetual evolution encourages collaboration, learning from peers, and the exploration of inventive teaching methodologies. I believe that education is the cornerstone of a brighter future, empowering individuals to cultivate their skills, knowledge, and civic responsibilities. Moreover, the diversity inherent in the education industry, with its mosaic of backgrounds and experiences, injects vitality into the field and contributes to my personal growth as an educator. The shared commitment among education professionals, united by the common goal of delivering high-quality education, fosters a strong sense of community that bolsters my dedication. The contagious passion for learning that pervades the education sector serves as a constant source of motivation, propelling me to continually expand my knowledge and evolve as an educator.


Being the principal of GIM what is your philosophy of leadership? How would you describe your leadership style?

As the principal at GIM, my leadership philosophy is a guiding framework that integrates my beliefs, values, and principles in leading others. This philosophy acts as a personalized action plan, assisting in decision-making, problem-solving, and team motivation. I draw inspiration from diverse management philosophies such as visionary leadership, service management, transformational leadership, and authentic leadership. I aim to offer direction and motivate teams toward achieving our common university goal. Authenticity and genuineness are integral to my leadership style, emphasizing the importance of being true to oneself and fostering an environment of trust and transparency.


The education systems in India and other foreign countries are structured very differently. In your experience, what can an inbound student gain from studying here in your institute?

GIM is committed to evolving into a global institution that nurtures expertise, fosters growth, and creates innovative opportunities. Our vision centers on establishing an extensive collaborative network for meaningful exchanges among students, professors, and researchers. With affiliations to renowned global universities, we offer diverse international programs, providing students exposure to becoming citizens. These programs offer enhanced cross-cultural understanding, a global perspective, and expanded academic knowledge through varied teaching methods. Students strengthen their CVs with international experience, crucial in a competitive job market, and develop adaptability and independence. Additionally, they build valuable global relationships, improve language skills and intercultural communication, and immerse themselves in new cultures, food, music, and traditions. With a team of international faculty and a diverse student population, they gain a comprehensive global perspective.

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What are your roles and responsibilities towards the institute and the students?

According to me, my roles and responsibilities to the institute and the students are diverse. I serve as a source of information for students, offering insights on various topics, including course materials, research papers, and news articles. Additionally, I assist students in locating resources such as libraries, tutoring centers, and student organizations. Facilitating communication between students, professors, and other members of the institute community is part of my role. I create a platform for students to ask questions, share ideas, and collaborate on projects. Furthermore, I strive to nurture students' creativity and foster critical thinking by introducing new ideas and perspectives and aiding in the development of their problem-solving skills.


Would you like to give any advice to the students to have a prosperous career?

Strive diligently for your aspirations, and success will follow. Perseverance is a pivotal element in achieving success. Overlook your past, commence anew with your dream, and through sustained hard work, you can realize it. Maintain your efforts consistently.


How do you bring a practical approach towards subjects as industry-oriented?

Integrate cutting-edge industry trends into the curriculum, incorporating internships and project-based learning for students. We foster robust industry engagement within our curriculum, directly delivering industry experts' latest trends through subjects and sessions. Our students actively participate in real-life projects and internships on campus, providing them with invaluable experience and readiness for their future endeavors.