Why is the IIIT Bangalore not much recognized in spite of having an excellent faculty?

It’s true that IIIT Bangalore has an excellent faculty pool and a well-structured curriculum yet struggles to maintain a good image in the student community. This has resulted from many combined factors such as

• The iMTech program offered by IIIT Bangalore is relatively new and is yet to establish its name in the industry 
• IIIT Bangalore does not believe in marketing and prefers the reputation of the college to spread by word of mouth. 
• The most important factor that has resulted in IIIT Bangalore's poor reputation is that it does not offer any 4 years BTech programs. Not many prefer spending 5 years instead of 4 in the integrated program. 

I hope IIIT Bangalore overcomes these issues and gains the hype it deserves.