Content Curator | Updated on - Apr 8, 2026

The Bachelor in Business Management & Marketing (BBMM) at NMIMS Mumbai is a 3-year full-time undergraduate program launched in 2021 by the Pravin Dalal School of Entrepreneurship and Family Business Management (PDSE&FBM). The program is designed to develop highly skilled marketing professionals with an agile mindset, combining core business management fundamentals with specialized marketing knowledge including digital marketing, marketing analytics, sales and distribution, omnichannel management, and neuro marketing. With a seat intake of 400 students at the Mumbai campus, the annual fee for the 2025 batch was Rs. 9,50,000, making the total 3-year fee Rs. 28,50,000. Admission is through the NMIMS-NPAT entrance exam. The BBMM program is popular among students who want a dedicated marketing-focused undergraduate degree with strong entrepreneurial and family business management components.

Admissions for the 2026-27 batch are currently ongoing. NPAT Phase 1 registration opened on January 28, 2026, and Phase 2 registration closes on May 26, 2026. Exams are being conducted from February 10 to May 31, 2026, with counselling and merit list declaration expected in the first week of June 2026.

Key Points

Dedicated marketing-focused undergraduate program launched in 2021 by PDSE&FBM
Curriculum covers digital marketing, marketing analytics, consumer behavior, neuro marketing, franchise modelling, and AI in marketing
Emphasis on entrepreneurship, family business management, and technology-driven marketing strategies
Program structure: Year 1 (business fundamentals), Year 2 (applied marketing and analytics), Year 3 (advanced marketing and technology)
Live project-based training, industry interactions, plant visits, case studies, and international exposure
Students can pursue careers in sales management, brand management, digital marketing, advertising agencies, and entrepreneurship
80% attendance is mandatory; rigorous internal assessment system

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Highlights
Fees
Admission
Scholarships
Placements
Ranking
FAQs

NMIMS BBMM Fees

The BBMM program at NMIMS Mumbai under PDSE&FBM is one of the premium undergraduate marketing programs in India, with an annual fee of Rs. 9,50,000 for the 2025 batch. The total 3-year program cost amounts to Rs. 28,50,000 (exclusive of hostel). Fees for the 2026 batch will be communicated at the time of admission. Hostel accommodation at the Mumbai campus is optional and available on a first-come, first-served basis.

Fee Structure

Fee Component	Amount (Per Annum)
Tuition Fee	Rs. 5,00,000 (approx.)
Building / Infrastructure Fee	Rs. 1,00,000 (approx.)
Other Charges (Library, Activity, etc.)	Rs. 1,50,000 (approx.)
Programme / Development Fee	Rs. 2,00,000 (approx.)
Total Annual Fee (2025 Batch)	Rs. 9,50,000
Total 3-Year Fee	Rs. 28,50,000
Hostel Fee (Optional, Mumbai Campus)	Rs. 1,80,000 - Rs. 2,50,000 per annum (approx.)

Fees mentioned above are for the 2025 batch (last year) and are for reference only.
Fees for the 2026 batch will be communicated at the time of admission.
The fee breakup by component is approximate; the official total per annum is Rs. 9,50,000 as per the NMIMS admission handout.
Hostel accommodation at the Mumbai campus is optional and allotted on a first-come, first-served basis.
Refund rules are as per UGC notification.
NPAT registration fee: Rs. 2,000 for 1 school (first attempt); additional retakes cost Rs. 2,000 each.
EMI/loan options are available through NMIMS's banking partners.
Fees may increase by approximately 5-10% annually.

NMIMS BBMM Admission 2026

Admissions to the BBMM program at NMIMS Mumbai are merit-based, conducted through the NMIMS-NPAT entrance examination. The 2026-27 admission cycle is currently active, with NPAT registration open until May 26, 2026. Candidates are shortlisted based on their NPAT score and Class 12 marks, with counselling and merit list declaration expected in June 2026.

Important Dates

Event	Date
NPAT Phase 1 Registration Opens	January 28, 2026
NPAT Phase 1 Registration Closes	March 22, 2026
NPAT Phase 2 Registration Opens	March 23, 2026
NPAT Phase 2 Registration Closes	May 26, 2026
NPAT Exam Scheduling (CBT)	February 9 - May 29, 2026
NPAT Exam Dates	February 10 - May 31, 2026
Merit List / Counselling Call Letter	First week of June 2026 (tentative)
Counselling (Mumbai Campus)	June 2026 (tentative)
Batch Commencement	July 2026 (tentative)

Event	Date
NPAT Phase 1 Registration Start	January 28, 2026
NPAT Phase 1 Registration End	March 22, 2026
NPAT Phase 1 Exam Window	February 10 - March 31, 2026
NPAT Phase 1 Result (Tentative)	April 16, 2026
NPAT Phase 2 Registration Start	March 23, 2026
NPAT Phase 2 Registration End	May 26, 2026
NPAT Phase 2 Exam Window	April 1 - June 1, 2026
NPAT Phase 2 Result (Tentative)	June 1, 2026

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

Candidate must have passed 10+2 or equivalent examination from a recognized board
Minimum 50% aggregate marks in 10+2 (all subjects opted and appeared)
Candidates appearing in their final 10+2 examination are also eligible to apply
Maximum age: 25 years at the time of admission

Admission Process

Register on the NMIMS NPAT portal at npat.nmims.edu and pay the registration fee
Select NMIMS-NPAT as the test category and choose PDSE&FBM (Family Business School) as the school preference for BBMM
Schedule the computer-based exam at a Pearson VUE test center (up to 2 retakes allowed; best score considered)
Update 10+2 marks on the portal after results are declared
Merit list is prepared based on NPAT score and 10+2 aggregate
Attend counselling at the Mumbai campus as per the schedule announced in June
Complete document verification and pay admission fees to confirm seat

NMIMS Mumbai: Students' Opinion

AI-Generated Summary based on 5 Reviews

The college features an interactive learning environment with approachable faculty, highlighted by notable professors like Prof. Nitu Saxena and Prof. Mehek Kapoor. The course is organized on a trimester basis, with nine terms in total. Assessment includes up to two quizzes and presentations per term, and class participation, culminating in a 40-mark end-semester exam, totaling 100 marks per term. The faculty-to-student ratio is 45:1, and while most faculty members are supportive, there are a few less helpful exceptions.

Internships are available, especially in the second year, and the top 5 students can participate in an international exchange program. The annual tuition for the Bbmm course ranges from 7,00,000 to 9,00,000 INR, with recent fees at 8,00,000 INR, rising from 5,75,000 INR in previous years. The BMS course is more affordable at 18,000 INR annually. Although the tuition is high, there might be merit-based scholarships and grants for business ideas through the entrepreneurship cell.

By Collegedunia’s Personal AI

NMIMS BBMM Scholarships 2026

NMIMS Mumbai does not offer a comprehensive institutional scholarship program for BBMM students. The primary scholarship available is the Central Sector Scheme of Scholarship (Government of India), which is awarded based on 12th board performance and family income. NMIMS has partnerships with banks for student loans, which are readily accessible given the institution's reputation.

Scholarship Details

Scholarship	Eligibility	Amount	Duration
Central Sector Scheme of Scholarship (Government of India)	Above 80th percentile in 12th board; family income less than Rs. 6 LPA; age 18-25 years; SC/ST/General/PH categories	Rs. 1,000 per month (graduation level)	10 months per academic year
Bank Education Loans	As per bank eligibility norms	As per loan amount sanctioned	Repayment post-course

The Central Sector Scheme scholarship application must be submitted within 10 months of enrollment.
NMIMS does not offer merit-based institutional scholarships for BBMM students.
No reservation-based fee concessions are available at NMIMS (all admissions are merit-based with no quotas).
Students are advised to check the National Scholarship Portal (scholarships.gov.in) for government scholarship updates.
Scholarship amounts are credited directly to the student's bank account after verification.

NMIMS BBMM Placement 2026

The BBMM program at NMIMS PDSE&FBM is a relatively new program (launched 2021) and dedicated placement data is not published separately. The program is designed to prepare students for careers in marketing, sales, brand management, and entrepreneurship. Students are encouraged to leverage the NMIMS brand name and build their own professional network. Based on the program's focus on entrepreneurship and family business management, many graduates are expected to join family businesses or start their own ventures, in addition to corporate placements.

Placement Details

Placement Metric	Details
Top Career Roles	Sales Manager, Marketing Analyst, Brand Manager, Digital Marketing Specialist, Entrepreneur
Top Recruiting Sectors	FMCG, Retail, Digital Marketing, Advertising, Consulting
Program Focus	Entrepreneurship, Family Business, Marketing
Batch Size	400

Dedicated placement statistics for BBMM under PDSE are not published separately.
Students are advised to connect with alumni on LinkedIn for current placement insights.

NMIMS Mumbai BBMM Ranking

Collegedunia Ranking

#19 out of 372 in India 2025

#7th in Mumbai

NIRF Ranking

#24 out of 125 in India 2025

#4th in Mumbai

#5 in Maharashtra

IIRF Ranking

#5 out of 122 in Top Private Colleges in India 2025

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NMIMS BBMM FAQs

Ques. What is the difference between BBMM and BBA (Marketing) at NMIMS?

Ans. BBMM (Bachelor in Business Management & Marketing) is a dedicated marketing-focused program under PDSE&FBM, priced at Rs. 9,50,000 per annum with 400 seats. It has a strong emphasis on entrepreneurship, family business management, and technology-driven marketing. BBA (Marketing) under ASMSOC is a broader business program with a marketing specialization, priced at Rs. 4,00,000 per annum. BBMM is more specialized and expensive, while BBA (Marketing) offers a broader business education at a lower cost.

Ques. Is BBMM at NMIMS a good program for someone who wants to start their own business?

Ans. Yes. The BBMM program is specifically designed with an entrepreneurial mindset. It covers franchise modelling, technology entrepreneurship, and family business management alongside marketing. The program's philosophy is grounded in preparing students to set up their own businesses, manage family businesses, or join well-established organizations in marketing roles.

Ques. What subjects are covered in the BBMM program at NMIMS?

Ans. The BBMM curriculum covers Marketing Planning, Marketing Analysis, Marketing Strategy, Marketing Communication, Selling and Distribution, Channel Marketing, Digital Marketing, Neuro Marketing, Franchisee Modelling, Technology Entrepreneurship, Consumer Behavior, Marketing Analytics, and AI in Marketing, among others. The program is structured across 3 years with increasing specialization.

Ques. Does NMIMS BBMM have placements or is it primarily for family business students?

Ans. While the program has a family business management component, it is not exclusively for family business students. Graduates can pursue corporate careers in sales, marketing, brand management, and digital marketing. However, since the program is relatively new (launched 2021), the placement track record is still being established. Students are advised to independently verify placement outcomes.

Ques. What is the NPAT score required for BBMM at NMIMS Mumbai?

Ans. NMIMS does not officially publish NPAT cutoff scores. Given the intake of 400 seats for BBMM, it is relatively more accessible than programs with smaller intakes. Based on general NMIMS NPAT trends, a score of 80-90+ out of 120 is generally considered competitive for BBMM at the Mumbai campus.

Ques. Can BBMM graduates pursue an MBA after completing the program?

Ans. Yes. BBMM graduates can pursue MBA programs, including NMIMS's own MBA programs, after completing the 3-year degree. The marketing and business management foundation provided by BBMM is well-suited for MBA entrance exams like CAT, XAT, NMAT, and SNAP. Many BBMM graduates are expected to pursue higher studies to advance their careers in marketing and management.

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Why To Join NMIMS Mumbai - Reviews & Rating

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Manvika

3.8

BBMM

Reviewed on Nov 11, 2024(Enrolled 2022)

BBMM- NMIMS 8L worth or not ?

Likes

subjects like AI marketing are helpful and futuristic

Fees and Financial Aid:

So, we are the second batch of the course and paid 575000 each year. the current fees is 800000 per year. it is increasing year by year. There are no scholarships. Mithibai charges 18000 rs per year for BMS.

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Suryansh Singh Chandel

4.6Helpful

BBMM

Reviewed on Aug 17, 2024(Enrolled 2024)

Honest first impression on NMIMS mumbai

Dislikes

Very high fees especially for the ug courses

Fees and Financial Aid:

The yearly fee is 9lakh and You can find hotels and pgs very easily You can expect increase in fee year on year . I don't think there is as such any scholarships but i think there are grants given for your business idea in the ecell

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GEETANSHU AGARWAL

4.2Helpful

BBMM

Reviewed on Feb 24, 2024(Enrolled 2023)

My college is the best.

Fees and Financial Aid:

The tuition fee is expensive because my course is worth 7,00,000 per year and it is for 3 years. My Graduation costs so much to my parents as I am studying in a prestigious college and studying a prestigious course. This course may provide some placements and some internship opportunities and provide some main knowledge which is important for the students which will be used in their real-world situations.

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Ujjwal Kabra

3.3Helpful

BBMM

Reviewed on Sep 20, 2023(Enrolled 2023)

As i haven't done any internship yet as i am a recent FY student at this course so I can't tell anything for reviews..

Fees and Financial Aid:

My recent fee structure is that I have to pay Rs.700000 a year and has a high cost to study having a fee hike of around 22% as compared to last year. As per my knowledge, I do not think that there is any of the scholarship that has been provided by the university. As I have only spent around 2 months in this college I don't have any of the jobs on campus with a stipend or without a stipend.

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Ankit Agrawal

3.9Helpful

BBMM

Reviewed on Sep 1, 2023(Enrolled 2023)

Nmims dream college

Fees and Financial Aid:

I think that the fees for my course Bbmm is a little bit on the higher side which is 7L per annum which is too much. I don't know about any scholarship because I am a new admission so I can't tell that right now about that. However, I heard that there are merit-based scholarships.

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